06/30/2021

Weekly Web Tips Ep. 1: Intro + Why You Need a Great Call to Action

Podcast

Welcome to the Weekly Web Tips Podcast - your home for tips, tricks, and resources to improve your small business website!


Our mission is to provide you with actionable tips and ideas that will help you make the right tweaks to your website that not only increases traffic to your site but also increases conversions so you can turn more browsers into buyers!

 

Your host through this wonderful website journey is David McArdle. 


David is the owner and founder of The Virtual Marketing Directors, a fast-growing innovative web design agency that builds custom-designed websites that work.

 

Today David introduces himself to the podcast world as he launches his first episode.  


Not wanting to waste your time, he dives right into one of the most important parts of your small business website, your call to action or CTA.

 

Do you know how many times it takes for someone to read something on your website and truly process it?  


You will find out how many times you should have your CTA on your homepage.  


What makes a good CTA?  


Should you have different CTA’s on one page or should they be the same?  


We jump right in and get to the importance of a great CTA and how to create one if you don’t have one already.

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Hi there! I am David McArdle, the founder of the Virtual Marketing Directors.  I wrote this article you just read. When I am not writing content or building websites for my clients, I can usually be found playing pickleball with my son or riding my road bike with my wife through the cornfields of Indiana. I have been blessed in so many ways and I truly enjoy simplifying the crazy world of digital marketing for my clients. I have spent years perfecting the art of website design, search engine optimization and branding, as a Storybrand Guide. I am very excited to be diving into the deep end of AI to help my clients explore options for business growth through this new technology.